BA Business Enterprise students were hoping to hear the magic words 鈥淵ou鈥檙e hired!鈥� from billionaire business tycoon Sir Terence Trumpalot.听
The third year students were off to a flying start by participating in an enrichment day inspired by the well-known television show听The Apprentice.听
Split into seven teams, the budding entrepreneurs came up with a name for their 鈥榗ompany鈥� and designed a brand and promotional slogan. They were then set a series of fast-paced business tasks to prove to Sir Terence and his team that they had what it took to become the next UCB Apprentice.听
The challenges included designing, producing and marketing a new item of clothing, creating an influential corporate calendar and bartering for a list of items with a budget of 拢20 (with the hope of returning with change). They then presented their results to the room and put themselves at the mercy of Sir Terence鈥檚 sharp eye and even sharper tongue.听
These challenges were designed to push the teams鈥� skills and creative thinking to the limit. It encouraged them to think on their feet, work as a team and consider the challenges and demands that real-life companies face on a daily basis in order to remain competitive.
Annamarie Dufficy, UCB Business lecturer, said: 鈥淭his was a great enrichment exercise for our third year students. They really bonded over the tasks they were set and we got to see their natural entrepreneurial skills put into practice.听
鈥淭he students worked very well in their groups, demonstrating the knowledge and techniques they have learnt during their course. They also got to know new people and have fun together.鈥澨�
At the end of the day, the team that Sir Terence took onto his payroll was Fresh Wave for their excellent teamwork, innovative designs and being able to complete all the tasks on time.听
Student feedback on the day was very positive:听
鈥淚 hadn鈥檛 done anything like this before, and I really enjoyed it.鈥�
Mauawiyah Aussan听听
鈥淚 bonded with my group and we learnt about the business world. We all had a lot of fun.鈥�
Kevin Puzon听听
鈥淭he best part was when we went shopping and had to buy all the items for 拢20. It was something different, and it was great to meet Sir Terence!鈥�
Shuhel Ahmed
鈥淚t was a great day and I made a lot of good friends. I really enjoyed working with everyone 鈥� I had a lot of fun.鈥�
Cindee Mitchell
